Last year, my blogging buddy Karen Walker posed an interesting question as part of her blog post. She was questioning why she chose to do very little marketing for her most recent book release. Her question? Am I too old for this game?
It's actually a very good question. I know several authors who had serious careers going a couple of decades ago. Then at some point, they got tired of the hamster wheel that is creating, perfecting, and promoting a book and said, basically...
They'd reached an age where they just were over it. There's something interesting about that, though. While the thought of promoting their work seems exhausting, nothing stops them from continuing to write. They publish their own books or write for small presses that provide promotional help. They write and publish...but they feel no pressure to sell thousands of books.
Most authors hate the process of promoting our work. Asking social media followers to buy our books is just...
Begging a bookstore manager or librarian to carry your book is even worse.
I could easily see how "retirement" might mean writing more and begging less. In fact, when I picture writing at 80 years of age, this is what I see:
Hanging out in bookstores and talking to fellow book lovers is always fun. It's just the "hustle" of trying to sell just one more book.
Do you think age affects how we market our books?